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Top 3 Ways to Lower Your Search Engine Optimization Cost to Pennies

Search engine optimization costs can get out of control if your paying a SEO company.
If you're doing search engine optimization yourself you're still technically using money in the form of time.
There are three different methods that I'm going to give you that will help you lower your time and money.
The first is an obvious one which is to stop paying a company unless they are giving you incredibly profitable results.
If they are giving you those types of results spend more money and you will get even more results.
Scale up any operation if it is successful and you will be able to see more profits.
The second way to lower your search engine optimization costs is by sticking with one method of traffic generation.
If you are doing every traffic generation you're actually not mastering any method of traffic generation.
Take for example article marketing, as the traffic generation method.
Article marketing can be one of the best things to your business for search engine optimization.
For somebody with little experience in article marketing it can be a horrible task to take on.
It is best if you want to be able to appear in the search engines to stick with one method of traffic and you will get better and better at that method of traffic.
Keyword research behind the scenes is definitely required as well.
The third way to lower your search engine optimization cost is to buy a great keyword research tool and improve your keyword research skills.
At the root of search engines top ten results are people that are able to identify low hanging keywords that have weak front page competition based on how their website ranks.
For you to rank on the first page you will have to either have a high page ranking site that can compete with decent to strong first page competition, or be able to pick out extremely weak competition keywords.
This is why I suggest that you actually have a great keyword research tool.
The keyword research tool must show you volume of competition for that particular keyword, the commercial value in the keyword and the strength of the front page websites with back links showing.
You will then have to start your progress on building up an authority site.
An authority site has thousands of back links, and thousands of internal pages within the website.
The higher your page rank and related relevant information to what niche you are targeting the better chance you have of being able to rank for more keywords.
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