While blogging has become the perfect vehicle for people to share their thoughts, companies have now caught on to this pheomenon and are now using blogs as a means to increase market awareness of their brand.
For most, increasing traffic is only one of two goals.
The second goal of a successful blog is being able to keep visitors coming back for more.
There are many bloggers who choose to keep the blogs private, in that they do not allow their thoughts to be broadcast globally.
Typically, these types of blogs are private in nature and are more like personal diaries.
On the other hand, there are many other bloggers who actually seek to share what they have to say with the world.
Now that blogging has become big business, there are quite a few companies who've chosen blogging as an inexpensive means of advertising products or services and is seen as a better way to keep readers and clients interested in what they offer.
With that in mind, here are four ways to keep your visitors coming back for more.
Keep your content fresh The best method of keeping visitors returning to your blog is to create fresh content on a regular basis.
A blog that's updated on a regular basis is a blog whose readers remain loyal to.
People will tend to lose interest in your blog should they have to wait for new content.
The best rule of thumb is for you to be loyal to your readers by creating new content and in turn, they will be loyal to you.
Another thing to keep in mind is to remember that there are thousands, if not millions of other blogs out there online.
If you do not keep your blog updated, your readers will jump to another blog that interests them.
A great way to keep your readers interested is to use humor as a means to keep your readers interested.
Something as simple as a joke or a funny anecdote is just the thing to keep readers eyes glued to your blog.
It also will give your readers insight into who you are as a human being and your readers will appreciate that and tell you so.
Join and participate in web communities Being an active participant in a web community, such as a forum, is a great way to drive traffic and gain new readers to your blog.
By leaving polite and relevant responses to other member's comments, you can get a feel for what other members are into.
Doing so will show other member's that you actually care about them and will give you insight into who they are.
Also, most forums allow you to leave a back link to your blog in your signature, which will drive new traffic to your blog and will help your blog in terms of SEO, as Google gives a lot of relevance to incoming links from sources outside your blog.
Know who your readers are and an understanding of what they want Knowing who your readers are and what type of content they are looking for is another great way to keep your blog relevant in the eyes of your readers.
Creating content that is specifically targeted to the needs and/or wants of your readers is, in my humble opinion, the best way to gain a loyal readership.
Now, this doesn't mean that you should only write on any one particular topic but just to keep in mind your readers when you begin to write.
For instance, if your blog's focus is humorous in nature, it's not likely your readers will appreciate you ranting on about how pissed off you got when someone did you wrong, with a lot of foul language and such.
On the other hand, if you were to turn that crappy experience into a funny story, that would work and your readers would be able to relate.
The best rule of thumb is to remember what your readers were attracted to your blog in the first place and your writing should reflect that.
Another tip you can use is to simply ask your readers what it is they would like to see on your blog.
Believe it or not, it works.
Including your keywords in your posts By including your keywords in your posts, you can gain traffic, search engine rankings, keep current readers interested in what you have to say and increase your readership, not to mention brand yourself as an expert in your chosen blog niche.
Companies use this technique and you should as well.
Keeping your blog updated with fresh content, understanding what your readers are looking for, participating in forums and keyword inclusion in your posts are the best ways to keep your readers interested in what you have to say and will make your blog stand out amongst the thousand, if not millions, of other blogs out there.
For most, increasing traffic is only one of two goals.
The second goal of a successful blog is being able to keep visitors coming back for more.
There are many bloggers who choose to keep the blogs private, in that they do not allow their thoughts to be broadcast globally.
Typically, these types of blogs are private in nature and are more like personal diaries.
On the other hand, there are many other bloggers who actually seek to share what they have to say with the world.
Now that blogging has become big business, there are quite a few companies who've chosen blogging as an inexpensive means of advertising products or services and is seen as a better way to keep readers and clients interested in what they offer.
With that in mind, here are four ways to keep your visitors coming back for more.
Keep your content fresh The best method of keeping visitors returning to your blog is to create fresh content on a regular basis.
A blog that's updated on a regular basis is a blog whose readers remain loyal to.
People will tend to lose interest in your blog should they have to wait for new content.
The best rule of thumb is for you to be loyal to your readers by creating new content and in turn, they will be loyal to you.
Another thing to keep in mind is to remember that there are thousands, if not millions of other blogs out there online.
If you do not keep your blog updated, your readers will jump to another blog that interests them.
A great way to keep your readers interested is to use humor as a means to keep your readers interested.
Something as simple as a joke or a funny anecdote is just the thing to keep readers eyes glued to your blog.
It also will give your readers insight into who you are as a human being and your readers will appreciate that and tell you so.
Join and participate in web communities Being an active participant in a web community, such as a forum, is a great way to drive traffic and gain new readers to your blog.
By leaving polite and relevant responses to other member's comments, you can get a feel for what other members are into.
Doing so will show other member's that you actually care about them and will give you insight into who they are.
Also, most forums allow you to leave a back link to your blog in your signature, which will drive new traffic to your blog and will help your blog in terms of SEO, as Google gives a lot of relevance to incoming links from sources outside your blog.
Know who your readers are and an understanding of what they want Knowing who your readers are and what type of content they are looking for is another great way to keep your blog relevant in the eyes of your readers.
Creating content that is specifically targeted to the needs and/or wants of your readers is, in my humble opinion, the best way to gain a loyal readership.
Now, this doesn't mean that you should only write on any one particular topic but just to keep in mind your readers when you begin to write.
For instance, if your blog's focus is humorous in nature, it's not likely your readers will appreciate you ranting on about how pissed off you got when someone did you wrong, with a lot of foul language and such.
On the other hand, if you were to turn that crappy experience into a funny story, that would work and your readers would be able to relate.
The best rule of thumb is to remember what your readers were attracted to your blog in the first place and your writing should reflect that.
Another tip you can use is to simply ask your readers what it is they would like to see on your blog.
Believe it or not, it works.
Including your keywords in your posts By including your keywords in your posts, you can gain traffic, search engine rankings, keep current readers interested in what you have to say and increase your readership, not to mention brand yourself as an expert in your chosen blog niche.
Companies use this technique and you should as well.
Keeping your blog updated with fresh content, understanding what your readers are looking for, participating in forums and keyword inclusion in your posts are the best ways to keep your readers interested in what you have to say and will make your blog stand out amongst the thousand, if not millions, of other blogs out there.
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