Web site owners like you are realizing more and more the importance of security to their site users. When planning and developing your online store, consider the importance of protecting the transmission of information and data entered by your valuable customers. This is done with SSL certificates, which enable full encryption of customer information. This encryption both protects you from liability and increases sales transactions on your site. Many site owners feel unsure how to choose the right SSL. Included here are some tips to assist and guide you in choosing the right SSL certificate to increase sales on your e-commerce site. Our general recommendation is a GeoTrust True BusinessID Wildcard certificate.
Popular Choices:
One option when looking at SSL certificates is GeoTrust QuickSSL Premium. This certificate is the least pricey option for a valid and relevant SSL certificate. When you display certificates from GeoTrust, you inform your users that you value their information and its security and privacy. The site can securely sell anything, and end-users recognize the GeoTrust brand. If you fail to create trust, you run the risk of losing the sale and of compromising sensitive data. If you provide the security of a good quality SSL, you are creating trust with customers on the site that is consistent and shows concern. This goes a long way in creating site popularity. Your sales will increase exponentially with a GeoTrust SSL.
The Second choice is a VeriSign SSL. This is more expensive but offers strong added advantages, such as Seal in Search, Blacklisting Prevention, Daily Malware Scanning, and the power of the most trusted online security name. VeriSign offers a significant return on investment. Just as large e-commerce companies have learned, you can establish brand name identity with a VeriSign SSL.
Third, returning to the GeoTrust brand is our general recommendation, a GeoTrust True BusinessID Wildcard. This SSL certificate both has a high quality name and covers the entire Web site, including all its sub domains (as any Wildcard does).
Assurance Many hosting organizations that install SSL also give a guarantee of security. Currently GeoTrust gives a range of warranties (from $10,000 to $250,000) for any loss in the event of data theft. This is in addition to the increased sales on an e-commerce site that SSL certificates provide.
In the end the choice is up to you. The level and brand of security on your site increases trust and popularity, which in turn increases the profitability of your ecommerce business. Put the right foot forward by giving your users the security they desire. SSL certificates are easy to purchase and install. Choose the best SSL certificate solution for your site, and watch your site sales statistics increase.
Popular Choices:
One option when looking at SSL certificates is GeoTrust QuickSSL Premium. This certificate is the least pricey option for a valid and relevant SSL certificate. When you display certificates from GeoTrust, you inform your users that you value their information and its security and privacy. The site can securely sell anything, and end-users recognize the GeoTrust brand. If you fail to create trust, you run the risk of losing the sale and of compromising sensitive data. If you provide the security of a good quality SSL, you are creating trust with customers on the site that is consistent and shows concern. This goes a long way in creating site popularity. Your sales will increase exponentially with a GeoTrust SSL.
The Second choice is a VeriSign SSL. This is more expensive but offers strong added advantages, such as Seal in Search, Blacklisting Prevention, Daily Malware Scanning, and the power of the most trusted online security name. VeriSign offers a significant return on investment. Just as large e-commerce companies have learned, you can establish brand name identity with a VeriSign SSL.
Third, returning to the GeoTrust brand is our general recommendation, a GeoTrust True BusinessID Wildcard. This SSL certificate both has a high quality name and covers the entire Web site, including all its sub domains (as any Wildcard does).
Assurance Many hosting organizations that install SSL also give a guarantee of security. Currently GeoTrust gives a range of warranties (from $10,000 to $250,000) for any loss in the event of data theft. This is in addition to the increased sales on an e-commerce site that SSL certificates provide.
In the end the choice is up to you. The level and brand of security on your site increases trust and popularity, which in turn increases the profitability of your ecommerce business. Put the right foot forward by giving your users the security they desire. SSL certificates are easy to purchase and install. Choose the best SSL certificate solution for your site, and watch your site sales statistics increase.
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