Imagine having the ability to craft out a sales letter that sells your product like hotcakes.
This will arm you with the power to create money on demand.
A sales letter on the Internet is essentially your sales man that works non-stop 24 hours a day without any complaints, so you'd want an effective 'sales man' doing the job.
Here are 6 power tips to help you on your way to your first sales letter: Power Tip #1: Write up a killer headline.
The headline is the most important aspect of your salesletter.
From the headline alone, your visitor will decide whether he wants to read on.
Power Tip #2: Get powerful graphics.
Great graphics attract the attention of your visitors.
Hire a professional designer to get some graphics done up for you.
Power Tip #3: Write a hypnotic first paragraph.
After the headline, this is the most imortant aspect of your online 'sales man'.
The first paragraph determines whether the visitor will read your sales letter in full.
Power Tip #4: Include a story.
People love stories and relate to them instead of cold hard facts.
Include a story (perhaps how you customer achieved his goal through using your product, or how you came to be where you are today) that will inspire your visitors to take action.
Power Tip #5: Always emphasize benefits.
This seems to be a given, but too many people don't do this because it seems too 'basic' and it's a rule that becomes forgotten.
Don't emphasize the features of your product, emphasize the benefits.
This will arm you with the power to create money on demand.
A sales letter on the Internet is essentially your sales man that works non-stop 24 hours a day without any complaints, so you'd want an effective 'sales man' doing the job.
Here are 6 power tips to help you on your way to your first sales letter: Power Tip #1: Write up a killer headline.
The headline is the most important aspect of your salesletter.
From the headline alone, your visitor will decide whether he wants to read on.
Power Tip #2: Get powerful graphics.
Great graphics attract the attention of your visitors.
Hire a professional designer to get some graphics done up for you.
Power Tip #3: Write a hypnotic first paragraph.
After the headline, this is the most imortant aspect of your online 'sales man'.
The first paragraph determines whether the visitor will read your sales letter in full.
Power Tip #4: Include a story.
People love stories and relate to them instead of cold hard facts.
Include a story (perhaps how you customer achieved his goal through using your product, or how you came to be where you are today) that will inspire your visitors to take action.
Power Tip #5: Always emphasize benefits.
This seems to be a given, but too many people don't do this because it seems too 'basic' and it's a rule that becomes forgotten.
Don't emphasize the features of your product, emphasize the benefits.
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